How much will I earn?
We do not know, and neither does anyone else who tells you they do. What we can tell you is what gets built and what it costs you in time and money. The rest depends on your product, your market and how hard you work it. Anyone putting a number on your first year before they have met you is selling you a feeling.
What does it cost?
It depends on how much of the build you want us to take on. The smallest version covers brand identity and listings while you handle the rest. The fullest version is the product, the supplier, the brand, the store, the marketplace and the advertising. We go through this properly on the call rather than putting a number on a page, because the right package depends on where you are starting from.
Do I need money on top of what I pay you?
Yes, and this is where most people are caught out. You are buying stock and funding advertising before anything comes back. Budget for a period where more goes out than comes in. If that is not possible right now, this is the wrong time and we will say so.
How long before anything happens?
The store is built inside a month. Product and supplier take as long as they take, because rushing that is how you end up with stock you cannot sell. Anyone quoting you a fixed date to a first sale is inventing it.
Do I own the brand, or do you?
You do, completely. The trademark is filed in your name, the company is yours, the supplier relationship is yours. If you walked away from us the next day you would take all of it with you. That is the whole point of building it this way.
What if it does not work?
Some products do not sell. We will have told you why we believed in it, and when it does not land we will tell you what the data says and what we would change. What you keep either way is a registered brand, a working store and the knowledge of how the whole thing is put together. Nobody honest offers a guarantee here, and we will not pretend otherwise.
What happens when I click the button?
You get a video where Mo explains how the build works. After that there are nine questions. Based on your answers we either put you straight into the calendar, have a short conversation first, or point you to our free community if the timing is wrong. Nobody calls you out of the blue.